Jennifer Lopez already has her own production company, Nuyorican Productions, and now the former "American idol" judge will also be part-owner of a cable TV network, the English-language, network for Latinos, nuvoTv.
"As an artist, businesswoman, producer and Latina, I'm passionate about seeing multicultural America on TV," Jennifer Lopez said yesterday in a press release. "My partnership with nuvoTV reflects our mutual goal of creating top-quality entertainment and exciting stories that embrace the richness and beauty of Latin culture in America today."
NuvoTv announced that this would be a premier partnership focused on appealing to a modern, Latino audience that is growing rapidly and in need of new, high-quality content. Lopez will work on the creative side, managing marketing and program production as well as periodically appearing in network programming.
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